A.A.A. Ngurah Sumitha Ghanjali and Mochammad Kresna Noer 2026. Strategi PR Adaptif Humas LPP TVRI Bali melalui Storytelling Digital . MUKASI: Jurnal Ilmu Komunikasi. 5, 3 (Aug. 2026), 1445–1457. DOI:https://doi.org/10.54259/mukasi.v5i3.7303.